AI Day: Ai in Business, an afternoon of insightful talks

AI and the Persuasion Economy by Alessandra di Lorenzo

Alessandra Di Lorenzo is a CMO, Author and Visiting Lecturer working across digital marketing, media and AI. She previously served as CEO of lastminute.com media and has held leadership roles at eBay, Vodafone and Yahoo. Her work has been recognised by The Drum, which named her among the 25 women who have shaped the UK digital industry, and by Women in Marketing, where she received the Change Maker Award. She is also an upcoming TEDx Royal Tunbridge Wells speaker (8th March).

1. 15.30-16.00

AI integration and orchestration: the new skills and AI literacy that are shaping the workplace by Michelangelo Marchiorello

Michelangelo Marchiorello is Head of Creator Acquisition at Meta, leading programs and partnerships that help creators grow. Previously, he spent seven years at Google developing strategy in Google Cloud and Ads. Alongside his work in tech, he invests in early-stage startups and is involved in real estate and renewable energy projects. He is passionate about technology innovation and how AI can improve the way teams work and build products.

2. 16.00-16.00

Staying relevant in the age of AI: what’s the point of learning when AI knows everything?  by Alive Ivanoff Boardman

Alice is the Co-Founder of Kokoon, an AI-powered coaching platform helping Gen Z ramp up faster, stay focused, and thrive at work—while reducing the burden on managers. She brings over a decade of experience from Amazon, WeWork, and startups, where she led strategy, operations, and social impact programs. A former Chief of Staff and long-time mentor, Alice is passionate about rethinking how we support early-career talent and build more human, effective workplaces.